WPTV.com is reporting that the increased number of swimmers and surfers at Florida beaches over the Memorial Day holiday weekend statistically increases that chances of a shark attack. The report notes that sharks are migrating north along the Florida peninsula as water temperatures warm along the east coast.

The report also features the typical advice to help reduce the risk of shark attacks, including avoiding swimming at sunrise and sunset, staying in large groups, avoiding splashing, and leaving the water in a non-panicked manner if a shark is spotted.

The famous Guadalupe white shark photo also makes an appearance in the WPTV report.